Mia Challiner
x Lumene     

Mia generated 2.1 million views and nearly 300k likes in just one TikTok for beauty brand, Lumene. Her creative idea of doing her sister’s makeup, and her signature polished video style received high positive sentiment from her audience, with comments including: “She is so beautiful and also Lumene is now one of my favourite brands”.



Key Creator Stats

Engagement rate of over 25%


137k on Instagram and 2.1m on TikTok